AI Content Creation: Friend or Foe? The Impact on Content Creators

Blog by kerala brand consultant

AI streamlines content creation but can’t replicate the human touch – the spark of genuine creativity, emotional connection, and nuanced understanding that resonates with audiences.

How Artificial Intelligence is Transforming Content Creation

It all started in the 19th century when myths, stories, and rumours of artificial beings endowed with intelligence or consciousness by master craftsmen. The seeds of modern AI were planted by philosophers who attempted to describe the process of human thinking as the mechanical manipulation of symbols.

Before we dive into hype of the AI, we should know what is it . AI( artificial intelligence) is a technology that stimulates human intelligence and problem-solving capabilities.

AI’s Potential

Most content creators are using the tools of AI, which helps them to create more content in the market. There are a lot of tools available right now like Chat gpt, Gemini, Snap AI, Jasper (former Jarvis), etc, there is more than this, but these are the most common AI tools used by content creators.

  • It increases efficiency of the humans such as keyword research, content formatting, and getting more strategies.
  • It also gives us improved content quality, like the trend of the audience.
  • It can make any format of content like text, video, audio, any type of format.

Is it good for the content creators?

AI can create more content than humans, but it won’t have a touch of human-like emotion, the creativity of a human will be not there.

AI content relies on the quality of the data, so there is a chance of errors also they use some common keywords that we humans can understand it’s an AI content.

Most of the content creators are scared of these AI creations because they think this AI will replace them, so some will not use it and do their own creative work.

Final Thoughts

As a content creator, what I feel is that it is better to learn the AI tools and use it wisely. Don’t copy and paste the same content, ask AI what all you need and take some ideas from it, make a good prompt, and try to understand its use. So we don’t have to worry, someone should ask the AI for content it won’t do anything until someone asks.

AI technology is evolving, so at the same time, we should also evolve, try new things, and make ideas.

I can’t say AI is a Friend or Foe, it can be a friend for someone and sometimes it can be a foe but the only thing we can do right now is to use it for good, that’s how we can survive in this field.

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